Logo and website for a coffee shop.

Milo’s iced coffee is a hypothetical company focused on iced coffee. My contribution to this idea is a logo and a website design based on the following brief:

Business Name: Milo's Iced Coffee

Branding & Website 
A refreshing look on ice coffee, the new marketing campaign will be focused on "Fuelling Your Day", cool, vibrant and tasty.

Pagelist

Home/ About/ Our Drinks/ Stockists/ Trade/Contact

Layout notes:
Easy nav from home into the drinks is important;

Homepage notes
They’ve nailed down a recipe that they think will blow the rest of the market out of the water and now they’re working on the business direction, branding and then the website.

Simple nav into photos, with a nice clean and light layout.

Target Audience
They see their target audience as millennials, so the branding will need to be edgy and cool. They have no preference on the age of the design, as the like both modern and an older look. They’re also very open on colours but are a fan of muted and pastel.  


Tips

·       Their main competitor is Jimmy’s Iced Coffee

·       Easily recognisable as they want people on social media to share pictures

·       This will be printed on the front of the cartons

·       Any questions drop us a message on the live chat

Video / Pictures
Use any imagery you can get your hands on.

Functionality
Please design a totally bespoke theme with login and shopping cart buttons.

Content Supplier
Use Lorem Lispum placeholder text with some relevant subtitles

Contact details to advertise
Email: drink@milos.co.uk
Telephone: 02380 000 212
Address:  Milo’s Iced Coffee

Castle Malwood, Minstead, Lyndhurst, SO43 7PE

Social Media

They’re gonna be doing some social, so if you could have links, or possibly a feed of posts from Facebook, Twitter, Insta.

Competitors
Jimmy's Ice Coffee
Our website needs to be much sharper than this.